【Acrylic Painting by Dennis Tang】
(Paintings and Photos may not be relevant to the incident described)
You may not feel pleasant when seeing a “copy” of your product in the market. However, there are still some on-going counterfeiting and piracy activities in Mainland China. Therefore, to protect your interest, you should:
- register your IP rights ASAP locally, including patents, copyrights, and in particular, trademarks, since the trademark registration system in Mainland China operates on a first to file basis, rather than a first to use basis.
- develop a China operation policy for your local subsidiary, from record-keeping to contract control.
- seek assistance from lawyers and investigators and spend effort on marketing monitoring, if any infringement activity is identified, take immediate action including,
- civil action,
- criminal reporting,
- demand cooperation from e-commerce operators and related parties according to administrative regulations